The 90-Minute Playbook
The Playbook
A 90-minute, self-paced launch course for beverage founders. Six modules and fourteen worksheets take you from first idea to shelf, for $149 with lifetime access.
Who We Are
Built from more than 40 beverage brand launches since 2016. We cut the average launch from nine months to twelve weeks, and we teach you how.
Our Promise
You get a supplier shortlist, a costing calculator and a label compliance checklist. If it does not help, our 30-day refund guarantee has you covered.
The Playbook
One 90-minute, self-paced course for $149, built from 40+ beverage brand launches since 2016. Six modules and 14 worksheets, yours for life.
Founders using it cut their average launch timeline from 9 months to 12 weeks, with a 30-day refund guarantee if it is not for you.
Bringing a team? Five seats cost $595 and everyone learns the same launch method together.
Supplier Shortlist
Find Reliable Partners
A vetted list of bottlers, packaging makers and ingredient suppliers, so you skip months of cold calls and guesswork.
Costing Calculator
Know Your Margins
Enter your ingredients, packaging and freight costs, and see your real price per unit before you commit to a first run.
Compliance Checklist
Label It Right
Walk through every label requirement step by step, so your first production run is never held up by a rejected design.

Work through each module
Follow six short modules at your own pace, with a worksheet for every step from concept to launch.

Cut launch time to 12 weeks
Our average launch timeline drops from nine months to twelve weeks using the same steps.

Tools ready to use
Get a supplier shortlist, a costing calculator and a label compliance checklist. Team plan: 5 seats for $595.
Kind Words From Clients
“We took our sparkling tea from idea to shelf in twelve weeks, not nine months. The worksheets did the heavy lifting.”
Dana, founder of a tea brand
